WAYS TO WORK TOGETHER

Choose the relationship you want with the people you serve

Whether you're taking your first step towards hearing directly from real people or embedding customer understanding across your business, there's a Meet the People programme designed for you.

For organisations that want to hear directly from customers for the first time.

Close-up of a chocolate bar

MAKE BETTER DECISIONS

Build confidence, test assumptions and use real people to guide strategy.

For organisations that want to avoid guesswork and costly mistakes:

You'll receive:

  • Four Meet the People sessions across the year

  • Participant recruitment and facilitation

  • Live, unlimited observation access

  • Recordings and summaries

  • Quarterly planning sessions

  • Priority scheduling

Perfect for: Leadership teams, marketers, product teams and organisations navigating change.

What you'll gain: Greater confidence, fewer costly assumptions and decisions grounded in real human understanding.

Because important decisions deserve more than educated guesses.

MEET THE PEOPLE PARTNERS

As a Proximist member, your organisation becomes a Meet the People Partner Organisation.

Partner Organisations make the Meet the People Pledge, a commitment to regularly hearing directly from the people affected by their decisions and ensuring human understanding remains at the heart of how they operate.

You'll also receive:

  • The Meet the People Partner Organisation mark

  • Recognition on the Meet the People website

  • Membership of the Meet the People Partner network

  • The right to display the Meet the People Pledge

Perfect for: Organisations committed to embedding customer, audience or citizen understanding into their culture.

What you'll gain: A lasting advantage built on understanding people better than your competitors.

Every organisation drifts away from the people it serves. Partner Organisations choose not to.

For organisations that want to step outside the echo chamber and hear directly from the people behind the data.

You'll receive:

  • One Meet the People session

  • Participant recruitment

  • Professional facilitation

  • Live observation access

  • Session recording

  • Debrief and insight summary

Perfect for: Testing an idea, exploring a challenge or experiencing Meet the People for the first time.

What you'll gain: Fresh perspective, challenged assumptions and a clearer understanding of the people you serve.

The fastest way to connect decision-makers with real life.

BECOME A FOUNDER PARTNER

Most organisations make decisions every day about people they almost never meet.

We're building a future where hearing directly from customers, audiences and citizens is not exceptional. It's expected.

Our Founder Partners aren't simply clients. They're helping redefine how organisations understand the people they serve.

Founder Partners receive:

  1. Lifetime Founder Partner status

  2. Direct input into the future development of Meet the People

  3. Membership of the Meet the People Partner Network

  4. Priority access to new programmes, formats and initiatives

  5. Founder pricing protection for three years

  6. Recognition as one of the organisations helping redefine customer understanding

Limited to the first 8 Proximist organisations.

The fastest way to connect your teams to the people behind the data

EXPLORER

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A reminder that audiences connect most strongly with people and stories, not simply content or formats.

BUILD CUSTOMER PROXIMITY

Build an organisation that stays connected to the people it serves, no matter how large it grows

For organisations who believe in embedding customer engagement across the business:

You'll receive:

  • FOUNDER PARTNER OPPORTUNITY

  • A bespoke annual Meet the People programme

  • Six flagship sessions across the year

  • Meet the People partner status

  • Priority recruitment and scheduling

  • Strategic planning support

  • Recordings, summaries and insight synthesis

Perfect for: Organisations committed to embedding customer, audience or citizen understanding into their culture.

What you'll gain: A lasting advantage built on understanding people better and keeping them happier.

Make staying close to customers part of your competitive edge

CHALLENGER

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Feedback that helped reshape campaign messaging and creative assets to better reflect audience reality.

HEAR WHAT YOU’RE MISSING

PROXIMIST